Tag Archive - Social Media

Evolution of Customer Care

Today was another #SMChat session which focused on customer service. This tweetchat session is held totally in public view on twitter only using a specific #hashtag. Kind of like a flashmob but only an exchange of opinions here. Here is an assembly of some of the answers provided today.  All this is just an extract and the entire exchange lasted less than an hour. A fuller transcript can be found here. www.storify.com/ambercleveland

~~~~Framing post and questions/answers~~~~

Customer Service & Social Media are a powerful combination. Many organizations focus on the marketing aspect of social media and overlook the inclusion of their customer service departments. Internal disconnects can become external issues – we discussed how to avoid this through evolution…

Q1. How does your organization evolve to meet the needs of your customers?

  • Customers expectations have changed Orgs do need to adapt, however adapt intelligently/strategically not as knee jerk Continue Reading…

SoMe meetup IRL, Stockholm 2011

This is a different subject from my usual customer experience or corporate service offerings. I wanted to write about an event which I had been hoping to make happen for quite some time now; a tweetup with some social media friends. Yes, I had a blind date with some Tweeps tonight.
I have been cultivating a number of twitter relationships for about 15 months now, these are people, men and women from a number of continents and a variety of ages as well. The subjects will range from my interests in customer services to social media and at times general banter as well. I even have had a longer relationship with a guy who tortures me regularly every winter and has me almost tattooing IWBMATTKYT on my forehead. But that is for another story.

Continue Reading…

Praxisleitfaden Social Media im Kundenservice

I was recently interviewed by MIND Business Consultants, an organization here in Germany collecting best practices and solutions all around providing customer service via social channels. This report has been published and as one of the experts contributing to this I wanted to share this here as well. The document is in German but if you have any questions please contact me either here in comments or via the usual social channels. You can download this report at the link below. This will take you to my SlideShare location.

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Social Service in the Contact Center – is this a good thing?

There is much talk about corporations getting onto the social bandwagon. Marketing often or usually leads the quest with customer services in tow. While the possibilities of engaging customers, potential customer in the social web and spreading your marketing story may seem like a good idea and may even work, can a “social service” actually be delivered on current platforms by the current contact centers? Continue Reading…

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