Getting a clear story out on Facebook or other social outlets for Pharma companies is a tough battle. Now there may be some changes coming which make this easier. So, coming across this post on WCG regarding the upcoming, potential change at Facebook and their commenting system.
I was just speaking to a friend about the challenges Pharma has in the Social arena, regulations or in some cases the lack of clear guidelines has meant that many in the Pharma section have been sitting on the sidelines when it comes to social media. Their fears are not unjustified.
