Tag Archives | Facebook

Social User Channel Preferences Kuwait

How and why certain groups of people tend to use one social media platform over another and how businesses react to this. This is a brief study of how the 3 Kuwaiti telecoms use Facebook, Twitter and Instagram to varying degrees to interact with their customers. Companies studied are Zain, Viva Telecom & Ooredoo Kuwait. […]

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Facebook stealing service away from Twitter?

Some new data came out this week from Socialbakers showing that the number of questions being asked on Facebook to brands has increased 26% in 6 months. So, what does this mean? Are people finding the fluid stream of Twitter less than comforting or helpful, or is Twitter too slow? Integrate don’t innovate when servicing customers

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Daniel Backhaus

Social Media is Coming Home

During my attendance and engagement at the Call Center World this year in Berlin I had the chance to meet with others who were also presenting with me on the subject of customer service and social media. In this post I wanted to introduce one of those persons; Daniel Backhaus. During our discussions he brought […]

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