Do you need a song to get attention?

I just read Doug Shaw’s latest entry on his blog about another experience of poor service and the song he was motivated to write. Now it won’t win any awards anytime soon I hope but it will get some attention. It did mine.

Is this the new way of getting companies to pay attention? Do we all need to be a songwriter or know one so that when bad service is experienced we are prepared? There are many examples of this on the web, Dave Carrol’s United Breaks Guitars got a lot of press at the time and has almost 10Mil YouTube hits to date.

>Is posting a song on YouTube the new comment box?

Does this effect companies is one part of this but why can’t they just get it right? Do they really just not care and figure the customer will come back anyway?


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