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16 things to do before talking ‘social’ to a client

I get asked this every so often by colleagues, business partners and now more often clients who are faced with the need to talk about social media with their clients. Many or most of them are not very “social” in this sense of the word and are unsure of where to begin. Think about it, if you want to sell cars, you need to have sat in one, if you are into baseball you need to have seen a game. Social media is not different. So, before you begin talking social to customer, partners or competitors you might want to try these out and familiarize yourself with the places, the tools and the functions. These are all free but will take some time getting through the setup phase and begin using them.

Discussion with client

Be comfortable talking social

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SoMe meetup IRL, Stockholm 2011

This is a different subject from my usual customer experience or corporate service offerings. I wanted to write about an event which I had been hoping to make happen for quite some time now; a tweetup with some social media friends. Yes, I had a blind date with some Tweeps tonight.
I have been cultivating a number of twitter relationships for about 15 months now, these are people, men and women from a number of continents and a variety of ages as well. The subjects will range from my interests in customer services to social media and at times general banter as well. I even have had a longer relationship with a guy who tortures me regularly every winter and has me almost tattooing IWBMATTKYT on my forehead. But that is for another story.

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Social Media Strategy Course

This will be a different type of post here about me, myself and what I am up to at the moment.

I have begun a Social Media Strategy course which will continue till the summer holidays. Introductions and first lessons were held yesterday and there is homework as well to complete. Now that has been a while since I had homework. First thing I noted after the 2 hour session was over, I did not take enough notes. I missed some of the items which need to be completed before the next class. Shame on me as I was multi-tasking along the way and that cost me some efficiency. So, I will have to get my focus on next week when class is next held. Continue Reading…