I had the opportunity last week to participate in a discussion, as part of a panel at Deloitte’s EMEA TMT Business School, talking about social media, social business and the realities. I was there representing Avaya and there were the other heavyweights from Microsoft and Oracle as well. Also there was a customer of Deloitte […]
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Social Media is Coming Home
During my attendance and engagement at the Call Center World this year in Berlin I had the chance to meet with others who were also presenting with me on the subject of customer service and social media. In this post I wanted to introduce one of those persons; Daniel Backhaus. During our discussions he brought […]
Transforming business with social media will #FAIL, if they don’t get the education
For there to be a wider acceptance of social media use by businesses then one cannot ignore the biggest blockers out there; the decision makers themselves. Our initiatives will fail without remembering to educate those making the decisions. Having spent the last 2 years crossing many countries of the EU talking to medium, large and […]
Social Service in the Contact Center – is this a good thing?
There is much talk about corporations getting onto the social bandwagon. Marketing often or usually leads the quest with customer services in tow. While the possibilities of engaging customers, potential customer in the social web and spreading your marketing story may seem like a good idea and may even work, can a “social service” actually be […]
